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June 02, 2006

Oprah Scores 12 Million Dollar Book Deal Selling Dieting Success

Mark Twain once wrote:  “It’s easy to quit smoking; I’ve done it a thousand times.”  And I guess the same could be said for all the millions of dieters out there. And if anyone knows about life on a diet, it’s Oprah. But, does that qualify her as someone who should be giving advice about how to live a healthier life?  Let’s just say, I’m not so sure the proof is in the pudding.

I can understand why America perceives Oprah as the queen of daytime talk shows, but do we really see her as an icon for healthy living? Maybe yo-yo dieting. So, why is Oprah writing a book on this subject at this particular time? Perhaps, the simple answer is, because she can and she’s getting 12 millions bucks up front to do so. 

I had a lot more to say on the subject, but after reading a terrific blog entry at blogcritics.com, by Sal Mariniello (I enjoy a lot of his writing), there isn’t much more I can add. Excerpt:

"Too bad people are so blinded by her celebrity and don't realize that she and her guru are in no position to tell us how to eat, exercise, live etc. And shame on Oprah for not being content with her ability to sell people all kinds of other stuff. Like she really needs to branch out into this area, a subject that she knows so little about and has been so unsuccessful in dealing with." 

Take a hop over and read more of what he has to say.

Sal Marinello is a National Strength and Conditioning Association Certified Strength and Conditioning Specialist and Certified Personal Trainer.

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Posted by Cindy on June 2, 2006 | Permalink


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I am not sure that I agree with your (and Sal's) position though. I'm keeping an open mind because I don't know what's in the book or what angle the book will take. It may be a sort of personal memoir, it may be what she did and how it didn't work, or it may be how she finally lost the weight for good or something else. I'm trying not to be too critical before I see what is produced. Who is to say who should write a book and who shouldn't. That said, I really enjoy reading your blog and your opinions.

Posted by: tanya | Jun 2, 2006 7:56:41 AM

Hey Tanya, thanks for your comments. I hope you're right and she writes an inspiring book about weight struggling women, and provides invaluable insights about dieting she's gained over the last few decades. However, I believe since it's being co-authored w/ Bob Greene, that it will be more than likely another vehicle to market his beliefs. Again, if that's not the case, I'll be the first to come out and say I was WRONG! :-) Glad you popped by...

Posted by: Cindy | Jun 2, 2006 10:22:58 AM

You should see that southpark episode when they make fun of oprah :)

Posted by: Eve | Jun 3, 2006 4:58:18 AM

It does make an interesting point though as I believe 100% in Tom Venuto's ebook "burn the fat, feed the muscle" but he is not as popular as Oprah. I do not feel that I will read this new book as I read many and they most say the same thing. I love fitness and healthy living but it's not a book that is going to get people to lose weight forever but a dicision that they will have to make.

Posted by: Weight Loss Coach | Jun 6, 2006 10:10:42 AM

Well, in a free country everybody has a right to express her own opinion in a form of a book or anything else. Coverage of issues of nutrition should not be limited only to "certified nutritionists" or other diet dictocrats. I totally support Opra in her successful attempt to express her point of view on dieting!

Posted by: Dieting Gal | Apr 9, 2007 5:18:18 PM

I have no issue with free speech, Dieting Gal. Quite the contrary. However, I do take issue with Oprah's approach to eating and exercise which is often, if not always, emphatic and absolute. She has more than once shared her point of view regarding dieting as finding 'the answer.' It is well known that Oprah's weight fluctuates considerably - even today. I do not fault her for this, we all struggle, but she is not a shining example of weight management as much as she is an example of yo-yo dieting and it's aftermath. Wouldn't it have been great if she had chosen to publish her journal? Her real struggles, realizations and victories. Instead we get a book written by her personal trainer.

Posted by: Cindy | Apr 9, 2007 6:06:48 PM

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